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17 October, 2024

AirAsia celebrates guests onboard AirAsia X SEGA Sonic the Hedgehog flight in style!

It’s a supercharged takeoff! AirAsia today celebrated the much-awaited Sonic the Hedgehog livery, and guests aboard the D7 170 flight from Kuala Lumpur to Bangkok were in for a treat. The Sonic the Hedgehog plane brought Sonic’s electrifying energy to the skies in a never-before-seen crossover between travel and gaming.

Passengers were welcomed into a Sonic wonderland, with vibrant blue backdrops, Sonic-themed goodies, and exclusive in-flight experience that kept the excitement rolling throughout the flight. Everyone's favourite dessert for the day? Sonic’s Golden Ring Cakes! The zesty mango and lemon-flavoured combo paired with a Fizzy Iced Yuzu drink brought smiles all around. 

From taking pictures with Sonic-inspired installations at the boarding gate to receiving special Sonic keepsakes, guests on board got to experience a one-of-a-kind journey they won’t soon forget.

Izal Azlee, Head of IP Development of AirAsia brand co., shared his excitement, saying:  "We are thrilled to bring Sonic and friends to the skies. It's a dream come true for us to highlight iconic characters on board and offer this unique experience. Now, not only can everyone fly but also enjoy flying with their favourite characters on AirAsia flights around the region."

The Sonic livery is part of AirAsia’s thrilling ‘The Colour of Connection’ campaign, blending the best of gaming and travel. With Sonic leading the way, AirAsia is continuing to push boundaries, offering more immersive experiences for passengers on every journey.