The U.S. mega-carrier Delta is trying to offer a healthier way to travel with plant-based food options in airports and onboard, unique loyalty partnerships and in-flight entertainment to relax and unwind during your journey. “We’ve taken a careful approach to ensuring each customer feels taken care of during their journey on Delta because connecting the world also means caring for those in it – and helping them feel their best no matter where they are,” said Dr Henry Ting – Chief Health Officer.
Delta partners with leading consumer brands for its healthier offering, plant-based food options by Impossible Foods and Black Sheep Foods. Loyalty deals with Instacart, and curated in-flight entertainment with Peloton and Spotify, Delta is introducing more mindful, personalized and health-conscious moments at every step to ensure customers travel well.
Alongside the reintroduction of hot meals onboard this spring, Delta is serving new plant-based dishes onboard featuring products from Impossible Foods and Black Sheep Foods. Beginning this month, customers in premium cabins on select flights can order a variety of Impossible™ dishes like a green chili spice rubbed Impossible™ Burger with caramelized onion jam and Manchego cheese.
Other plant-based dishes include Black Sheep Foods’s lamb-style meatballs with spinach rice and feta, and cauliflower cakes with creamy pesto orzo. Plant-based meats like Impossible™ Burger are as delicious as meat from animals and better for the environment, using far less land and water, and emitting significantly less greenhouse gases as conventional meat from animals.
Delta now offers Kate’s Real Food bars in all cabins, the USDA Certified Organic and nutrient-packed snack that promotes health and wellness by focusing on real ingredients.
In select Delta Sky Clubs, the airline partners with local artisans to highlight handcrafted, regionally made food and beverage products through its Fresh Farm program. These ongoing weekly activations began in late 2021 and will soon be found in Delta’s west coast hubs (Seattle, Salt Lake City and Los Angeles). In both Sky Clubs and onboard, customers can enjoy menu items in fresh and hot meals prepared with locally sourced ingredients.
Instacart.....
Delta recently announced a partnership with Instacart, the leading online grocery platform in the U.S., that allows SkyMiles Members to earn miles while they grocery shop from the plane or from home. Instacart’s delivery and pickup services give customers more time back in their days, while enjoying access to healthy and fresh groceries at the touch of a button.
Customers can link their SkyMiles and Instacart accounts and earn 1 mile for every $1* spent, and Instacart Express Members will earn 1.5 miles for $1* spent. SkyMiles Members will also enjoy access to extended, complimentary trials of Instacart Express, which provides free delivery on orders over $35.
Customers can enjoy exclusive Peloton Instructor-led stretching and meditation classes through Delta Studio on seatback screens. Ranging from 5 to 20 minutes, the Classes in the Clouds collection helps customers feel both mindful and comfortable during travel. The newly refreshed class collection was initially introduced in late 2021 and will refresh periodically throughout 2022.
Those with an existing Peloton membership can also enjoy a new “Made for Travel” collection via the Peloton app. The 45 classes help members maintain their fitness routines while they travel with equipment-free workouts. Visit Peloton's website for more information on how to sign up and download the Peloton app.
Spotify....
Through Delta’s partnership with Spotify, the world’s most popular audio streaming subscription service, customers can sit back and relax with curated audio content on Delta Studio. Relax and Unwind, Peaceful Piano, Sleep and Deep Focus playlists are curated by Spotify to provide a mindful and relaxing soundtrack to the customer journey.
Spotify’s curated audio experience is among the highest performing seatback entertainment on Delta, with more than 16.4 million total streams since the partnership launched in September 2021.
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